Four steps.
No jargon, no fluff.
A 30-minute intro call, then a deeper diagnostic. We audit your current stack, your numbers, your existing assets — and document where the friction is hiding.
- Stack & tooling inventory
- Lead flow audit — sources, drop-off points, conversion paths
- Existing content, brand, and copy review
- Numbers diagnostic — CAC, conversion rates, lifetime value
- Written diagnosis document delivered by end of week one
Wireframes, data models, acquisition strategy, AI integration points — every decision documented before a single line of production code is written.
- System architecture diagram
- Database schema & data flow
- Wireframes for every screen
- Acquisition strategy with budget allocation
- You sign off on the system itself — not on a vibe
Production-grade code, deployed where it lives — your domain, your accounts, your infrastructure. You see working software in your hands every fourteen days.
- Two-week sprint cycles with demo at the end of each
- Code review and pair programming where useful
- Deployment to your environment — cPanel, Vercel, AWS, or your own
- Live campaigns running by sprint 2 when applicable
- Documentation written as we build, not after
Documentation, training, and an optional retainer. The system belongs to you. We’re a resource, not a dependency — you can fire us at any time and the system keeps running.
- Full system documentation — technical and operational
- Team training sessions, recorded for future hires
- Optional retainer for iterations and ongoing optimization
- Quarterly reviews with metrics and recommendations
- Full ownership — your code, your data, your accounts
What you get.
What you don’t.
Most engagements fail because of unstated expectations. Here are ours, stated.
/// WHAT YOU DON’T GET
The agency stuff we don’t do.
- Generic pitch decks with stock photos and synergy language
- Account managers who don’t understand the system they’re managing
- Mood boards as the first sprint deliverable
- Quarterly reviews where last quarter’s chart is presented twice
- Inflated titles meant to justify higher rates
- Deliverables locked behind our login wall
- Ambiguous invoices with line items like “campaign optimization”
/// WHAT YOU DO GET
What we ship in every engagement.
- A written diagnosis of your current state, delivered in week one
- Founder-level engineering on every project — no junior handoffs
- Production code in your repositories, deployed to your accounts
- Live numbers in dashboards your team can drill into
- Two-week sprints with demos and retros you actually attend
- Documentation a new hire could onboard from in a single day
- Itemized invoices tied to shipped deliverables, not billable hours
From first call to live system.
Most engagements ship to production in 8 to 12 weeks. Here’s what that looks like in calendar time.